Conferences are the most anticipated California FBLA Collegiate events during the year. The conference is designed for chapter officers, members with leadership potential, and chapter advisors.

Fall Business Leadership Conference (FBLC) is planned and hosted by the CAFBLA Collegiate State Team. This coming year’s conference will likely be a big on with some surprising new events planning in coalition with some various partners.

REGISTRATION OPENS: October 4th, 2024

EARLY REGISTRATION DEADLINE: October 18th, 2024

REGULAR REGISTRATION DEADLINE: October 25th, 2024

LATE REGISTRATION DEADLINE: November 1st, 2024

CONFERENCE DATE: November 16th-17th, 2024

LOCATION: Hilton Garden Inn San Francisco/Oakland Bay Bridge, 1800 Powell St, Emeryville, CA 94608

QUESTIONS? Contact stateteam@capbl.org.

GENERAL CONFERENCE INFO

CONFERENCE GUIDE
LINK

Events:

Finance Case Study
Financial Case Competition provides members with the opportunity to review a case study and present their findings to a panel of judges. Students are challenged with analyzing a real-world case study situation involving financial concepts and how those concepts apply to the disciplines of investment and corporate finance in both business enterprises and financial services institutions. Concepts include understanding the source and purpose of financial statements, the impact of management decisions on statements, and the analysis and interpretation of data for planning purposes.

Marketing Case Study
Marketing Case Competition provides members with the opportunity to review a case study and present their findings to a panel of judges. The case study will incorporate many aspects of marketing, sales and communication such as customer service, social media, marketing campaigns, marketing analysis, selling techniques, etc.

Pitch Competition
The Pitch Competition is an exciting, pitch-based event where students showcase their entrepreneurial spirit by presenting innovative business or service ideas to the state officer team (judges). Much like the popular show Shark Tank, participants will have the chance to persuade the judges to invest in their vision. Students will be evaluated not only on the creativity and feasibility of their ideas but also on their presentation skills, market understanding, and business acumen. This competition provides a unique opportunity for aspiring entrepreneurs to gain valuable feedback, potential support, and recognition for their projects, while honing the skills needed to succeed in the world of business.

Impromptu Speaking
Impromptu Speaking provides members with the opportunity to demonstrate their skills around preparing and delivering a speech extemporaneously. This competitive event consists of a speech, with the topic being given on site. Students have 10 minutes to prepare after giving the topic and 5 minutes to present to a judge.

REGISTRATION COST
Early Bird (Must Register by October 18th) - $25 Discount
Regular Registration (Must Register by October 25th) - Prices Denoted Below
Late Registration (Register by November 1st) - Additional $25

Registration ONLY: $100/Member/Advisor

Hotel + Registration Included:
These prices are per person and based on room occupancy (4-Quad, 3-Triple, 2-Double, 1-Single)

Quad
- One Night: $155
- Two Night: $225
Triple
- One Night: $175
- Two Night: $250
Double
- One Night: $225
- Two Night: $300
Single
- One Night: $300
- Two Night: $490
Advisor
- One Night: $300
- Two Night: $490

CONFERENCE AGENDA

Day 1 (November 16th):

Check-In: 8:15-8:45am
Opening Ceremony: 9-10am
Alumni Panel & Mixer: 10:15-11:15am
Competitive Events: 10am-5pm
Financial Literacy & Management Workshop: 1-2pm
LinkedIn Headshots: 2-3pm
Human Resources Workshop: 3-4pm
Pitch Competition: 4-5pm
Chipotle Social Event: 6-9pm

Day 2 (November 17th):

Closing Ceremony: 9am-11am

QUESTIONS?
Contact us at stateteam@capbl.org

2023 SFBLC Recap:

Where was it?

California State University, Long Beach

How many people attended?

50+ students and 3 advisors

What was the content like?

2023’s conference heavily focused on our students getting the experience to compete in 3 different complex case studies, hands on workshops where they learned skills in case studies, consulting, and being an entrepreneur.

2023 Recap Video:

Case Study Results:

Finance Case Study:

Jiaxin He, Sophia Cai
University of California, Berkeley

Marketing Case Study:

Guadalupe Lopez Villegas, Aleyka Sunardi, Alexandra Warren
Diablo Valley College

Business Law Case Study:

Jiaxin He , Sophia Cai
University of California, Berkeley

Pitch Competition

Chris Bordbar
College of the Canyons

Thank You:

Special thank you to all of our guest speakers:

Leadership Through Art: Wyatt Thompson

Case Study Workshop: Dillon Johnson

Keynote Speaker: Rosemary Cohen

Past Dates and Locations:

2024: Saturday-Sunday, November 16th-17th, Hilton Garden Inn San Francisco/Oakland Bay Bridge
2023: Saturday-Sunday, November 11th-12th, California State University Long Beach, Long Beach, CA
2022: Friday-Sunday, November 4th-6th, at College of the Canyons, Santa Clarita, CA
2021: Saturday-Sunday, November 6th-7th, Virtual!
2020: Friday-Sunday, November 13th-15th, Virtual!
2019: Saturday, November 16th, at College of the Canyons, Santa Clarita, CA
2018: Friday-Sunday, November 16th-18th, at Hilton Oakland Airport, Oakland, CA
2017: Friday-Sunday, November 17th-19th, at Hyatt Regency Orange County, Garden Grove, CA
2016: Friday-Sunday, November 18th-20th, at Fremont Marriott, Silicon Valley, CA